A week since opening the new chicken burger store HeiHei, Bounty Agro Ventures, Inc. (BAVI) president Ronald Mascariñas reported that the new brand exceeded its target by over 400%.
“We thank the public for their overwhelming reception of our latest brand HeiHei Chicken Burger with sales exceeding target by over 400%,” said Mascariñas in his BAVI Captain’s Report recently. “I trust this new retail store brand will play a significant role in sustaining growth in the coming years.”
Since opening on April 6, the store has been attracting long (physically distanced) queues of customers. It is located on Pinatubo St. corner EDSA in Mandaluyong City.
With a product price range of P19-P59, HeiHei offers affordable snacks such as the Classic Chicken Burger, Crispy Chicken Burger, Chicken Siomai, and Biggie Cheesedog Sandwich.
HeiHei is also running a Buy 1 Take 1 promo which remains while Metro Manila is still on Modified Enhanced Community Quarantine.
BAVI is the largest chicken rotisserie company in the Philippines, with over 1,700 stores nationwide. It operates Chooks-to-Go, Uling Roasters, Adobo Connection, among others. It is also the first in the country to produce chicken without antibiotics, a giant step in fighting the global menace of antimicrobial resistance.