QUEZON CITY – Bounty Agro Ventures, Inc. (BAVI) President and General Manager Ronald Mascariñas received the 2019 University of the Philippines (UP) Alumni Association Distinguished Alumnus Award in Entrepreneurship and Employment Creation at Ang Bahay ng Alumni, UP Diliman, August 24. UP President Danilo Concepcion handed him the award.
Mascariñas was recognized “for being a successful ‘rags-to-riches’ businessman in the country’s highly competitive food sector, and for supporting a broilers grower program which helps small-capacity farmers join the poultry industry even with limited capital.”
Having humble beginnings in Mindanao, Mascariñas graduated with a degree in agriculture from UP Los Baños (Laguna) in 1982. He started BAVI’s operations in 2002 and led it to become the number-one chicken rotisserie chain in the county. The company’s retail brands include Chooks-to-Go, Uling Roasters, and Reyal.
Among Mascariñas’ fellow Distinguished Alumni awardees were Senator Juan Miguel Zubiri (Enterprise Development in Renewable Energy) and Associate Justice Marvic Leonen (Law and Judiciary). The Most Distinguished Alumnus Award was given to former Finance Secretary and Ambassador Edgardo Espiritu.
In 2004, Mascariñas’ home campus named him Most Outstanding Alumnus in Entrepreneurship. His other notable awards include the following: Most Outstanding Professional, Superbrands Marketing International 2018; Outstanding Leader in Asia, Asia Corporate Excellence and Sustainability (ACES) Awards