Bounty Agro Ventures Inc. (BAVI) recently introduced its latest concept, HeiHei, a fast-food burger stand.
Besides being catchy, HeiHei is a tribute to BAVI’s sister company in New Zealand, Tegel, which the Bounty Group purchased in 2019. “Heihei” is the Maori word for chicken.
“It’s catchy and organic,” said BAVI President Ronald Mascariñas. “With HeiHei, we want to bring affordable, quality, and easy-to-eat meals to the everyday workers or students. The target market we have in mind here is those in classes C and D.”
Simple is the menu of HeiHei. The specialty of the house is the HeiHei Crispy Burger which is its take of the classic fried chicken sandwich. Also available are the Classic Beef Burger, Chicken Siomai, Biggie Cheesedog Sandwich, and a Fries, Chicken Strip, and drink combo.
The price point for the products range from P19 to P59.
“Filipinos love chicken, it’s a fact. But chicken sandwiches have been set at premium prices in the country’s top chains,” added Mascariñas. “We are making our products friendly to the masses while still maintaining the quality of chicken BAVI is known for.”
Last Tuesday, HeiHei opened its first-ever branch located at Pinatubo Street corner EDSA in Mandaluyong City.
HeiHei is targetting 10 branches by May. And unlike Chooks-to-Go, it will be open for franchising afterwards.
“We want to expand HeiHei aggressively through franchising. Of course, we will still be there to maintain the quality of the products for the franchisers,” said Mascariñas.
BAVI is the largest chicken rotisserie company in the Philippines, with over 1,700 stores nationwide. It operates Chooks-to-Go, Uling Roasters, Adobo Connection, among others. It is also the first in the country to produce chicken without antibiotics, a giant step in fighting the global menace of antimicrobial resistance.
Im interested to have a franchise for heihei. Please let me know when its open for franchise. How much will be the initial investment would be.
Hi, Carlos. HeiHei is not yet open for franchising, but once it is, we will post an announcement about it on the HeiHei Facebook page. Thank you for your support!
Hi Sir good day. I would like to know how much will be the franchising fee. Hope there will be terms of payment so many Filipinos will be thinking of owning a business. Thank you very much. God bless you more Sir Ronald
Hi, Sim. Unfortunately HeiHei is not yet for franchising. But we’ll let you know once it is! Just follow the HeiHei Facebook page for timely updates. Thank you for your support!
Good day, are you accepting franchise? And how much is the franchise fee?
Hi Nilo, we will announce on our HeiHei Facebook page when HeiHei is already available for franchising. Thank you for your support!
A blessed afternoon Hei Hei Company . I am interested for franchising. For Malolos Bulacan branch. Hope for your responce!
Hi, Editha. Thank you for your interest, but HeiHei is not yet open for public franchising. Follow HeiHei’s Facebook page so that you can get updates in case it starts accepting franchisees already. Thank you. 🙂
HI BAVI, I am interested in franchising your Heihei chicken burger. I am from Mandaluyong, exact location is along Martirez Street, Brgy. Addition Hills. I hope to hear from you once franchising is available. More power & God bless!
Hi, Tina. Thank you for your interest in HeiHei! Unfortunately our stores are not yet for franchising. Follow our Facebook page to get timely company updates. Take care!
Interested to franchise. location: esperanza, sultan kudarat.
Hi Ric, we are not yet open to public franchising, but we do have the Chooks-to-Go Reseller Program. Just sign up at http://chookstogodelivery.com/reseller-form and our team will contact you to discuss details further. Thank you for your support!